What a buyer sees
ANT MARKETING LIMITED
Activities of call centres · Sheffield · 02547741
198staff · FY2025
36years trading
—oldest owner on file
£2kcash at bank
Your turnover is on public record
filed£6.9Mfor the year to 2025
Unusual at this size, and it works in your favour: a buyer is reading your number rather than guessing at one.
What your filings show moving
Staff198
20221,406 → 1982025
Cash at bank£2k
2022£3.4M → £2k2025
How you sit in your trade
slowest tenth typical fastest tenth youSales per employee£34,980below almost all
£43,601£164,155£516,372
Debtor daysdays58in the middle half
165092
Creditor daysdays10
92573
Stock daysdaysnot on your filings
62077
Each spread is companies in the same trade and size that did publish a turnover. Creditor days are shown but not marked: neither end of that one is plainly good.
What a buyer would ask 5
- The last accounts went in 16 months after year endThe allowance is nine. A buyer reads a late filing as a question about the finance function rather than about the trading.
- One director on the registerA buyer's first question about a company run by one person is what happens to it if that person stops. It is usually the first thing priced.
- Everyone on the board is over 60There is no one on the register a buyer can see taking the business on. That is a discount if it stays that way and a negotiating point if it changes.
- Headcount fell from 1004 to 198A buyer sees the fall and not the reason. Deliberate tightening and losing people look identical on a filing.
- No website on file against the companyThe first thing anyone does with a company number is look for the business behind it. Finding nothing is its own answer.
What a buyer would like 1
- 36 years of trading on fileLongevity is the cheapest evidence there is that the business is not one contract.
What the register says
Owners
Nobody recorded with significant control.
Directors
- 65
| Year to | Filed | Turnover | Staff | Cash |
|---|---|---|---|---|
| 2025-03-30 | 2026-08-01 | £6.9M | 198 | £2k |
| 2023-03-31 | — | £12M | 1004 | £42k |
| 2022-03-31 | — | £53M | 1406 | £3.4M |
A rough bracket, and why it is only that
0.4–0.9× sales£2.8M£6.2M
The turnover range is fitted on UK companies that did file one. The multiple is a published sector average from Dutch mid-market deals, not from your own numbers and not from your own market. Treat this as the opening bracket of a conversation, not a valuation.