What a buyer sees
CROCUS.CO.UK LIMITED
Retail sale via mail order houses or via Internet · Windlesham · 03863497
243staff · FY2023
27years trading
68oldest owner on file
£2.3Mcash at bank
Your turnover is on public record
filed£28Mfor the year to 2023
Unusual at this size, and it works in your favour: a buyer is reading your number rather than guessing at one.
What your filings show moving
Staff243
2021258 → 2432023
Cash at bank£2.3M
2021£4.7M → £2.3M2023
How you sit in your trade
slowest tenth typical fastest tenth youSales per employee£115,798below almost all
£134,596£237,777£572,902
Debtor daysdays9in the bottom quarter
820106
Creditor daysdays38
142558
Stock daysdays36in the middle half
1951115
Each spread is companies in the same trade and size that did publish a turnover. Creditor days are shown but not marked: neither end of that one is plainly good.
What a buyer would ask 2
- The newest accounts on file are 34 months oldAnyone looking at the company today is reading a year that has already ended. Whatever has improved since is invisible.
- No website on file against the companyThe first thing anyone does with a company number is look for the business behind it. Finding nothing is its own answer.
What a buyer would like 2
- 27 years of trading on fileLongevity is the cheapest evidence there is that the business is not one contract.
- Debtor days better than three quarters of your tradeYours is 9 against 20 for the middle of 118 comparable companies.
What the register says
Owners
- 68since 2016
- 68since 2016
Directors
- 68since 1999
- 68since 1999
- 45since 2020
| Year to | Turnover | Staff | Cash |
|---|---|---|---|
| 2023-10-31 | £28M | 243 | £2.3M |
| 2022-10-31 | £25M | 238 | £1.9M |
| 2021-10-31 | £30M | 258 | £4.7M |
A rough bracket, and why it is only that
0.25–0.5× sales£7.0M£14M
The turnover range is fitted on UK companies that did file one. The multiple is a published sector average from Dutch mid-market deals, not from your own numbers and not from your own market. Treat this as the opening bracket of a conversation, not a valuation.