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What a buyer sees

PREMIUM CHOICE LIMITED

Non-life insurance · Overstrand · 03845329

72staff · FY2025
27years trading
—oldest owner on file
£522kcash at bank

Your turnover is on public record

filed
£8.5Mfor the year to 2025

Unusual at this size, and it works in your favour: a buyer is reading your number rather than guessing at one.

What your filings show moving

Staff72
2021132 → 722025
Cash at bank£522k
2021£244k → £522k2025

How you sit in your trade

slowest tenth typical fastest tenth you
Sales per employee£118,347in the middle half
£118,347
£39,043£116,732£356,023
Debtor daysdays73in the middle half
73
3178386
Creditor daysdays150
150
9109287
Stock daysdaysnot on your filings
637132

Each spread is companies in the same trade and size that did publish a turnover. Creditor days are shown but not marked: neither end of that one is plainly good.

What a buyer would ask 2

  • Headcount fell from 89 to 72A buyer sees the fall and not the reason. Deliberate tightening and losing people look identical on a filing.
  • No website on file against the companyThe first thing anyone does with a company number is look for the business behind it. Finding nothing is its own answer.

What a buyer would like 2

  • 27 years of trading on fileLongevity is the cheapest evidence there is that the business is not one contract.
  • A board that has been together ten years or moreContinuity a buyer does not have to take on trust.

What the register says

Owners

Nobody recorded with significant control.

Directors

  • 62since 1999
  • 58since 1999
Accounts on public record
Year toFiledTurnoverStaffCash
2025-12-312026-07-21£8.5M72£522k
2023-12-31—£11M89£355k
2022-12-31—£10M105£617k
2021-12-31—£9.4M132£244k

A rough bracket, and why it is only that

0.4–0.9× sales
£3.4M
£7.7M

The turnover range is fitted on UK companies that did file one. The multiple is a published sector average from Dutch mid-market deals, not from your own numbers and not from your own market. Treat this as the opening bracket of a conversation, not a valuation.

Prepared by Qapital from public records, against 105,750 companies that did publish a turnover. No figure here was supplied by the company and none of it is advice. What it is missing is everything that actually sets a price: profitability, contracts, customer concentration, and whoever would run it next.

Tell us the rest

Your turnover is on file, but the things that set a price are not: margin, customer concentration, who would run it next. Tell us where you are and we will read it properly.

Goes to one inbox. No list, no sequence, and we will not pass it on. We buy companies as well as advise on them, so if yours is one we would be interested in, we will tell you that before anything else happens.